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March. 20, 2019  Wednesday
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Home Page -> Solutions -> Web Globalization -> Whole Website
Whole Website
 

Solution 3: whole website localization, designed for large enterprises or multinational corporations.

Overview: Site-wide content translation, with basically same structure as mother tongue website, and localized images and style.

Designed for: Large and medium enterprises with more than 200 employees.

Website languages: We recommend you to determine the languages by referring to our suggestions below.
• For the European and American market: It’s advised to use English, French, German, Italian, and Spanish.
• For the Asia-Pacific regions: It’s advised to use Simplified Chinese, Traditional Chinese, Japanese, Korean, English, Thai, Indonesian, Vietnamese, Malay.
• For the Middle East regions: It’s advised to use Arabic, Persian and Hebrew.
• For Indian Market: It’s advised to use English and Hindi.
We will advise you of specific languages according to your target markets.

Structure:

Services:
• Webpage content translation, image typesetting and flash localization etc.
• Metadata (description and keywords) optimization and translation
• Forbidden word, colour or image identification and filtering
• Reform website structure, insert other language pages and design multilingual navigation bar
• Page integration and online testing
• Review contents and cultural customs by local linguist
• Search engine submission (submit to local main search engines)
• Follow up optimization results
• Update webpages as client’s request
• Other language services and marketing consulting services.

Case study:
Client: UPS
Client’s background: It's named LianHe Baoguo Gongsi in Chinese, which is the largest express carrier and package delivery company.
Requirements: it's need to establish a Chinese website to provide services and support to the Greater China region with facility.
Language: EN to SC
Format: Html
Size: 200K+ words
Duration: 4 weeks
Website:
http://www.ups.com/content/cn/zh/index.jsx

Service Cost and Turnaround Time Estimation:
Items
Estimated work
Time
(Every language)
Recommend option
Content translation
10K – 30K words
10 - 15 days

Multi-media localization(image, flash, audio, video localization etc.)
Several Flashes, estimated 20 – 30 images
Depend on the workload
2 - 5 days

Keyword optimization
Discuss with client on keyword and arrangement etc.
8 hours

Website integration
Design multi-language navigation etc.
Pending

Online testing and bug fix
Online testing in local and client’s host computer
3 - 5 days

Review by professional local
Review content and customs
30 - 40 hours

Submit to global main search engines
30 search engines
2 days


Features:
• The website is comprehensive and structured, which can be well understood of their products and services by target readers in various regions.
• For these enterprises with a huge customer base spread worldwide, it’s a recommended multi-lingual website solution. Comparing with promising turnover of business, it’s worth to invest in website globalization.
• The globalized website contains mass information of services and products, and is strongly persuasive, which has good interactions with local customers. The website content reaches many countries and regions.
• The website requires regular maintenance by both company staff and professional localization provider.

Suggestion to website maintenance:
For the websites owned by large companies, the content may update everyday. How to keep contents updated in more than 10 languages simultaneously with economic costs? The professional localization provider will help you to resolve this problem. With professional localization tools, more than ten years’ experiences, qualified linguists around the world, Golden View could provide one-stop website globalization solutions, which make your website effectively updated in dozens of languages at the same time.

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