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March. 20, 2019  Wednesday
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Home Page -> Solutions -> Web Globalization -> Single Page
Single Page
 

Solution 1: only one webpage (homepage) localization, designed for mini companies, with low web marketing cost.

Overview: Single-page includes company overview, product and service introduction, and contact information.

Designed for: Sohu, mini companies or individual’s website.

Website languages: It’s advised to use no more than 6-8 languages.
• For the European and American market: It’s advised to use English, French, German, Italian, and Spanish.
• For the Asia-Pacific regions: It’s advised to use Simplified Chinese, Traditional Chinese, Japanese, Korean, English, Thai, Indonesian, Vietnamese, Malay.
• For the Middle East regions: It’s advised to use Arabic, Persian and Hebrew.
• For Indian market: It’s advised to use English and Hindi.
We will advise you of specific languages according to your target markets.

Services:
• Webpage content translation, image typesetting and flash localization etc.
• Metadata (description and keywords) optimization and translation
• Forbidden word, colour or image identification and filtering
• Reform website structure, insert other language pages and design multilingual navigation bar
• Page integration and online testing
• Review contents and cultural customs by local linguist
• Search engine submission (submit to local main search engines)
• Follow up optimization results
• Update webpages as client’s request
• Other language services and marketing consulting services.
 
Case study:
Client: 30Glycolic
Background: Founded in 1989, 30Glycolic operates business in R&D and sales of cosmetics. They developed a new product – electronic cigarettes for Japan.
Requirements: The company urgently needs a Japanese website to promote their products into Japan market.
Website: http://www.30glycolic-jp.com/
      

Service Cost and Turnaround Time Estimation:

Items
Estimated workload
Time
(per language)
Recommended choice
Content translation
300 – 500 words
Depending on target languages:
0.5 – 2 days

Multi-media localization (image, flash, audio, video localization etc.)
One Flash, and 3-5 images
2 hours
(The client should supply source files.)

Keyword optimization
Discuss with client on keywords selection and arrangement etc.
8 hours

Website integration
Design multilingual navigation bar etc.
2 hours

Online testing and bug fix
Online testing on local and client’s host computer
2 hours

Review by local linguists
Linguistic and cultural customs review
2 hours

Submit to popular search engines
20 – 30 search engines
1 working day


Features:
• This multilingual website is short and concise, with basic company overview and service introduction.
• For the newly founded small company, this is a recommended solution: cost-effective, covering required regions and countries, also with SEO optimized results.
• The website maintenance cost is low.
• The weakness is the limited content and thin website structure.

Suggestions to website upgrade:
It is suggested to upgrade to
Selected Pages Solution when the company business runs better.   

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